OUR STATEMENT

VISION

We want to keep pioneering the plant based scene in Denmark.

We believe that by posing a unique, positive and attractive approach to the vegan narrative, we continue to dissolve stereotypes, and exceeds expectations.

MISSION

We will continuously create places and dishes that are exciting, have a story, and focus on quality.

We question conventional methods and remind people about the bigger picture. Our choices matter.

We see the good in people, and believe that by bringing them together we can learn how to move forward together.

VALUES

Our projects showcase that businesses can create concepts that ease the environmental pressure on our planet, and we believe that sustainability isn’t simply an option but a must in our business model now and in the future.

As a company we do not preach, nor are we perfect - but we are honest, inquisitive and determined.